‘For Better Business Together’ launches in Ghana

September 30, 2020

New global collaboration to advance the Sustainable Development Goals and strengthen businesses in Ghana takes flight in Accra

The 4BBT programme launch will announce both global and local initiatives being built to support COVID-19 economic recovery in Ghana. Photo: UNIDO

The Ministry of Business Development of Ghana in collaboration with the International Chamber of Commerce (ICC), United Nations Development Programme (UNDP) and Business for Peace Foundation will officially launch the “For Better Business Together” programme (4BBT) on 6 October at the Kempinski Hotel in Accra, Ghana.

The programme launch will announce both global and local initiatives being built to support economic recovery and strengthen the sustainability and resilience of businesses in Ghana for a better future. Both the Norwegian and Ghanaian governments have lent support to the programme, with endorsement from Prime Minister Erna Solberg and President Nana Akufo-Addo, who are both Co-chairs of the UN Secretary-General’s Eminent Group of Advocates for the SDGs.

The initiatives under the 4BBT umbrella include the establishment of a Centre for Entrepreneurship by the International Chamber of Commerce in Ghana, development of SDG-investor maps by the United Nations Development Programme and the provision of support for SMEs building on the business tracker  and ICC’s global “Save Our SMEs” campaign. Lastly, 4BBT will act as a springboard for the global launch of Business for Peace’s Future of Business programme. The launch marks the 20th anniversary of the United Nations Global Compact, an initiative driven by the former U.N. Secretary General and Ghanaian diplomat, Kofi Annan.

The keynote address will be given by H.E., President Nana Afuko-Adddo. Remarks will also be given by the Prime Minister of Norway, Erna Solberg, in digital format. Other speakers include Nana Sarfo, Ministry of Business Development, Ghana; Valentina Mintah, International Chamber of Commerce; Charles Abani, UN Resident Coordinator in Ghana, Silke Hollander, Deputy Resident Representative of UNDP Ghana; Dr. Mohamed Awal, International Chamber of Commerce Nigeria; and Marius Døcker, Business for Peace.